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A House of the Dereon - By: Christine Layug, Posted on: 2008-03-10

Now as we all know, Beyoncé Knowles is among of the most popularly famous in the 21st century. Famous for being an American R&B singer-songwriter, record producer, music video director, actress, and a dancer. But apart from being a popular entertainer, Beyoncé is also known for being a fashion designer, and among of her fashion lines is the house of dereon clothing line.

House of dereon is a prêt-à-porter or ready-to-wear fashion line introduced by singer Beyoncé Knowles and her mother/stylist Tina Knowles. The style and concept is inspired by three generations of women in their family, with the name "dereon" paying tribute to Beyoncé's grandmother, agnez dereon.

House of dereon was announced to the media in September 2004, by Tina and Beyoncé Knowles. While Beyoncé was performing in the group Destiny's Child, her mother Tina would design and sew their outfits, especially when the group was first starting out and did not have much money or access to designer clothing. Part of what called attention to Destiny's Child, besides their obvious talent, was their one-of-a-kind fashions. Their style set them apart, yet gave the group cohesion as a similar style, color or garment was worn by all the members.

The fashion line was first introduced on The Oprah Winfrey Show, and was also featured on The Tyra Banks Show. The clothing mixes hip-hop influences, such as its use of denim, with ultrafeminine flourishes like embroidery and ruffles. In an interview with Ebony magazine Beyoncé said "I love the clothes from the '70s, my mother's clothes. I love clothes from the '40s, my grandmother's style, so elegant. We wanted to take elements from my grandmother's legacy--the beaded lace, lush colors, fine fabrics--and mix them with clothes from my mother's generation and my generation."

There are a lot of places that serves the house of dereon to their customers, but if you want, you could just go online and buy this kind of clothing line. And among of the many online clothing line shop out there, the Streetzwear is among of the most reliable clothing lines out there.

If you want more information about Streetzwear, then visit their site at www.streetzwear.com.

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www.streetzwear.com